The Big Issue and Narrative

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How the glossies lost their shine - The Sunday Times

  • Magazines are stopping production of physical editions and are mainly focused online and advertised through social media
  • Some magazines still print their editions and survive through investing in journalism
  • Using more medias to publish and make profit off of their work
  • Collapse of well-known printed magazines as they are now only online (Marie Claire).  
The Big Issue
  • First published in 1991
  • Most widely circulated street newspaper
  • Hybrid Genre (entertainment and social business)
  • Entertainment aspect attracts advertising revenue
  • Editorial content is often critical of big business, banking and champions the political cause and role of the individual within society
  • Costs £2.50 / £1.25 goes to the trader
  • Sold over 200 million copies
  • Inspired a network of 120 similar street magazines
"Ethical Capitalism" - John Bird

Masthead
  • Stamp-like
  • Sans-serif
    • Straightforward
    • Sharp
    • Taken seriously
    • Bold
  • 'Big Issue'
    • Whatever they'll discuss in the magazine
    • The issue the magazine is always connected to - homelessness 
My version of The Big Issue on 'Climate Change'


Narrative

We can discuss the use of narrative in all media texts

Tzvetan Todorov believes that every narrative has the same five stages to it, based around the main character:

Equilibrium
  • Balanced and normal
  • No disruptions to the main characters life...yet
Disruption
  • Sudden
  • Shattering their equilibrium
Recognition
  • Realisation
  • Situation has changed - not for the better
Repair
  • Rights the wrongs
  • Return it back to equilibrium
New Equilibrium
  • Main character worked through their problems
  • Grown from their experience
  • Better than the beginning
DUFF
  • Bianca has two best friends and is happy with who she is
  • Bianca gets told she's a duff and loses her confidence
  • She realises she is the DUFF of her friends and begins a downward spiral of self-consciousness
  • She decides to learn how to get past her DUFF ways with the help of Wesley Rush
  • She accepts that everyone is a duff, not just her, and it doesn't matter

  • Equilibrium
London backdrop - idealistic
  • Disruption
Immigration crisis within Britain
  • Recognition and Repair
Paddington Bear is a beloved 'migrant' and is 'one of us'. Insinuating that others can be too
  • New Equilibrium
Simpler Christmas with a wider acceptance


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